The image files had arrived from the photographer! I was so excited to take a look at the photos for the first time. That excitement turned to "Oh, crap. What are we going to do?" The photos were horrible, and that's being nice. We had no time or budget to re-shoot—spring wasn't going hold off and we had to sell jackets. So I chose the most expressive images of the bunch and added illustration to tell cute, seasonal stories. That challenge snowballed into a fun new look, and It turned in to be one of my favorite projects to date. I got to doodle all day!
Illustration / Digital Campaign